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Mor Sidi | Google Services | Google Advertising | Google Adwords | Google Adsense | PPC | Search Engine Advertising

Pay Per Click advertising is one of the most cost-effective tools to get targeted visitors to any website. In addition, you can choose to show your ad on the google network of advertisers in less than one day of setting up, with access to millions of potential customers. This is a marketer's dream come true!

What is Google AdWords?

Google AdWords is a quick and simple way to advertise on Google, regardless of your budget. AdWords ads are displayed along with search results on Google, as well as on search and content sites in the growing Google Network, including AOL, EarthLink, HowStuffWorks, & Blogger. With searches on Google and page views on the Google Network each day, your Google AdWords ads reach a vast audience.
When you create an AdWords keyword-targeted ad, you choose keywords for which your ad will appear and specify the maximum amount you're willing to pay for each click. You only pay when someone clicks on your ad.

When you create an AdWords placement-targeted ad, you choose the exact Google Network content sites where your ad will run and specify the maximum amount you're willing to pay for each click (CPC) or each thousand page views (CPM) on that site.
There's no minimum monthly charge with AdWords -- just a nominal activation fee. You can choose from a variety of ad formats, including text, image, and video ads, and easily track of your ad performance using the reports in your online account Control Center.


Greater Control & Targeted Clients

You create ads and choose keywords, which are words or phrases related to your business. Now you can advertise to people searching on Google. Even if you already appear in Google's search results, AdWords can help you target new audiences on Google's advertising network.


Set your budget

There's no minimum spending requirement - the amount you pay for AdWords is up to you. You can, for instance, set a daily budget of five dollars and a maximum cost of ten cents for each click on your ad. You're charged only if someone clicks your ad, not when your ad is displayed. Payment options vary by country and currency.


Local and regional targeting

Set your ads to appear only to people searching in a particular state, city, or region. Now it's easy to target online customers within, say, 25 miles of your front door. You can also display a variety of ad formats and even target your ads to specific languages and geographic locations


To find out more about Google AdWords or to begin creating your ads, contact me.


What is Google AdSense?

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages.

The program is free, and combines pay-per-click and pay-per-impression advertising - meaning you get paid for valid clicks on the ads on your site or search results pages as well as impressions on your content pages. So go ahead and try this program. Contact me for further details.

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